Cookie Policy
Last updated: March 2026 · Applies to: www.aurraworld.com
1. Introduction
This Cookie Policy explains how Aurra World ("Company," "we," "us," or "our") uses cookies and similar tracking technologies when you visit our website at https://www.aurraworld.com (the "Website").
We operate under the UK General Data Protection Regulation (UK GDPR). In some cases, information collected through cookies may constitute personal data, or may become personal data when combined with other information we hold about you.
Please read this policy alongside our Privacy Policy for a full understanding of how we process your data.
2. What are cookies?
Cookies are small text files placed on your device when you visit a website. They are widely used to make websites function, operate efficiently, and provide analytics information to site owners.
Cookies set by us are called first-party cookies. Cookies set by third parties (such as analytics providers and advertisers) are called third-party cookies. Third-party cookies may track your device across multiple websites.
Similar technologies such as pixel tags, web beacons, and local storage may also be used alongside cookies for the purposes described in this policy.
3. Categories of cookies we use
We use four categories of cookies, described below. You can manage your preferences for all non-essential categories via our Cookie Consent Manager.
Strictly necessary
These cookies are required for the Website to function and cannot be disabled. Our legal basis for processing any personal data via these cookies is our legitimate interests in operating a functioning website and e-commerce store.
Functional / preference
These cookies remember your choices and preferences (e.g. currency, region) to improve your experience.
Analytics / performance
These cookies help us understand how visitors interact with our Website — for example, which pages are visited most and where errors occur. This allows us to improve our store.
Marketing / advertising
These cookies track your browsing activity to deliver relevant advertisements on other platforms and to measure the effectiveness of our advertising campaigns. Our legal basis is your consent.
4. Cookies used on this website
The table below lists the specific cookies we use. Note that cookie names may vary depending on the pages or features you access.
|
Cookie name |
Provider |
Category |
Purpose |
Duration |
|
_shopify_session |
Shopify |
Strictly necessary |
Maintains your shopping session and cart |
Session |
|
cart |
Shopify |
Strictly necessary |
Stores your cart contents |
2 weeks |
|
_shopify_fs |
Shopify |
Strictly necessary |
Detects the first visit to the store for analytics |
Session |
|
secure_customer_sig |
Shopify |
Strictly necessary |
Keeps you logged in to your customer account |
20 years |
|
_shopify_y |
Shopify |
Functional |
Shopify analytics — tracks unique visitors |
1 year |
|
klaviyo_cookie |
Klaviyo |
Functional |
Identifies returning visitors for personalised email content |
1 year |
|
__kla_id |
Klaviyo |
Marketing |
Links browsing behaviour to email marketing profiles |
2 years |
|
_ga |
Google Analytics |
Analytics |
Distinguishes unique users; used to generate statistical reports |
2 years |
|
_ga_[ID] |
Google Analytics |
Analytics |
Stores and counts pageviews for this property |
2 years |
|
_gid |
Google Analytics |
Analytics |
Distinguishes users over a short window |
24 hours |
|
_fbp |
Meta (Facebook) |
Marketing |
Used by Meta to deliver and measure the effectiveness of advertising |
3 months |
|
_fbc |
Meta (Facebook) |
Marketing |
Stores the last click attribution for Meta ad campaigns |
2 years |
Third-party providers may update or add cookies at any time. For full details, please refer to their own privacy and cookie policies:
Shopify Privacy Policy: https://www.shopify.com/uk/legal/privacy
Klaviyo Privacy Notice: https://www.klaviyo.com/legal/privacy-notice
Google Privacy Policy: https://policies.google.com/privacy
Meta Privacy Policy: https://www.facebook.com/privacy/policy/
5. How to manage cookies
You have the right to accept or reject non-essential cookies. You can manage your preferences in the following ways:
Cookie Consent Manager: Available via the cookie banner displayed on your first visit, and accessible at any time from the cookie settings link in our website footer. Essential cookies cannot be disabled.
Browser settings: Most browsers allow you to view, block, or delete cookies. Instructions are typically found in your browser's help section. Please note that disabling cookies may affect website functionality.
Third-party opt-outs: You can opt out of Google Analytics tracking via the Google Analytics Opt-out Add-on. You can manage Meta ad preferences via Facebook Ad Preferences. You can manage Klaviyo tracking by clicking the unsubscribe link in any of our marketing emails.
If you choose to reject non-essential cookies, you may still use our Website; however, some features or functionality may be limited.
6. Do Not Track
Some browsers include a "Do Not Track" (DNT) feature that signals your preference not to be tracked across websites. Our Website does not currently respond to DNT signals, as there is no universally accepted standard for doing so. You can use the Cookie Consent Manager or browser settings described above to control tracking instead.
7. Changes to this policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use or for operational, legal, or regulatory reasons. When we make material changes, we will update the "Last updated" date at the top of this page and, where appropriate, notify you via a banner on the Website or by email.
We encourage you to review this policy periodically to stay informed about how we use cookies.
8. Contact us
If you have any questions about our use of cookies or this policy, please contact us:
Email: privacy@aurraworld.com
Website: www.aurraworld.com/pages/contact